Privacy Policy

1. Information we collect

We collect information you give us directly, including:

• Contact details, such as your name, email address, and the firm or agency you represent.
• Business information you choose to share, such as your agency's website, services, states, revenue range, timeline, or acquisition criteria.
• Messages and other correspondence you send us, including through our inquiry forms.
• Your name, email address, and role when you request a report from us.

When you visit the site, we also collect limited technical information automatically, such as your browser type, device, pages viewed, referring page, and approximate location derived from your IP address. We use cookies and similar technologies for this, as described below.

2. How we use your information

We use the information we collect to:

• Respond to your inquiries and provide the services you request, such as identifying buyers that may fit your agency.
• Review buyers and make introductions between agency owners and buyers.
• Send you updates about your inquiry or a potential introduction. You can opt out of non-essential emails at any time.
• Understand how the site is used so we can improve it.
• Protect the site and our users, prevent fraud and abuse, and meet our legal obligations.

3. Confidentiality of seller information

Confidentiality is central to how Lartico Capital works. We do not publish information about agencies that contact us. An agency's identity and private details are shared with a buyer only after the owner approves that buyer and the buyer signs a confidentiality agreement.

4. How we share your information

We do not sell, rent, or trade your personal information. We share it only:

• With buyers or sellers, when you approve an introduction and as described above.
• With service providers that help us operate the site and our business, such as hosting, email delivery, site analytics, customer relationship management, and AI-assisted sorting of inquiries. They may use your information only to provide services to us.
• When required by law, regulation, or legal process, or to protect the rights, property, or safety of Lartico Capital, our users, or others.
• In connection with a merger, acquisition, financing, or sale of all or part of our business, subject to this policy.

5. Cookies and analytics

We use cookies and similar technologies to keep the site working, remember your preferences, and measure how visitors use the site. You can block or delete cookies in your browser settings. Some parts of the site may not work as intended without them.

6. Data retention

We keep personal information only as long as we need it for the purposes described in this policy, including to provide our services, resolve disputes, and meet legal, accounting, or reporting requirements.

7. Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmitting or storing information over the internet is completely secure, so we cannot guarantee absolute security.

8. Your rights and choices

Depending on where you live, you may have the right to access, correct, or delete the personal information we hold about you, and to opt out of marketing emails. To make a request, email us at contact@lartico.com. We may need to verify your identity before acting on it, and we will not discriminate against you for exercising your rights.

You can unsubscribe from marketing emails at any time using the link in the email or by contacting us.

9. Children's privacy

The site and our services are intended for business owners and professionals. They are not directed to children under 16, and we do not knowingly collect their personal information.

10. Third-party links

The site may link to websites operated by others. We are not responsible for their content or privacy practices, and we encourage you to read their privacy policies.

11. Changes to this policy

We may update this policy from time to time. When we do, we will change the "Last updated" date at the top of this page. Your continued use of the site after an update means you accept the revised policy.

12. Contact us

Questions about this policy or your information can be sent to Lartico Inc. at contact@lartico.com.